The Last Word: Customer Solutions Profit Ideas

In a recent blog entry I wrote about the power of the internet in controlling the customer experience – and using this channel internally to train and learn from.
Recently a PricewaterhouseCoopers report about the consumer-driven era of “lifestyle media” talked about the increased demand for “content packaged in a rich, personalized and social [...]

In my previous post, I offered some tips on how companies that enjoy successful customer experience/customer service reputations in “classic” or traditional modalities can extend that to also develop an outstanding customer experience in their online properties.
Now I want to go beyond this list of basics and suggest that a really great online experience [...]