The Last Word: Customer Solutions Profit Ideas

Dan interviews Valerie Casares, Mercantile Systems President, on what makes a great mystery shopper and why that matters to your business results. Valerie discusses the attributes she looks for when hiring and training their mystery shoppers and why it is so important to getting reliable intelligence businesses can act upon for immediate gains. This is [...]

 

 Great Mystery Shoppers and Why They Matter to Your Results [24:51m]: Play Now | Play in Popup | Download

 I recently read that theft is rising at Wal-Mart stores.  Not only by shoppers, but from employees “helping themselves to goods they haven’t paid for.”  This contributes to what many companies call “shrinkage” which is inventory losses related to everything from supplier issues to shoplifting. What Sam Walton, as the article states, used to call [...]